20 Ways to Repurpose Your Content for Publicity and Profit

Datum: maandag 4 december 2017
Plaats:Utrecht, Netherlands
Initiatief:Judith Moonen

Wie kwamen er

Frowa SchuitemakerFrowa Gijs HillmannGijsbrecht Boris KonradBoris Karl RaatsKarl Christoph Van DoninckChristoph Peter ZinnPeter Petra IulianoPetra Lilian van der GugtenLilian Cindy HempeniusCindy Cindy HempeniusCindy Nienke Bloem MBANienke Victor BonkeVictor Else KramerElse Elisa de GrootElisa Paul ter WalPaul Hélène OosterhuisHélène Daniëlle RegnerijDaniëlle drs. Audrey Hammaudrey Frank RekersFrank Rosaria  Cirillo Rosaria Bianca KroonBianca Frankie DickensFrankie Jeanet BathoornJeanet Erik MathlenerErik Bertine BlomBertine

Foto's toevoegen


​This session will be in English.

20 Ways to Repurpose Your Content for Publicity and Profit

Make your content work overtime! by Jill Schiefelbein.

This session provides you with an onslaught of ideas to help you re-purpose your existing content into multiple products, promotions, and, ultimately, profits. Jill Schiefelbein takes you through 20 different ways to transform your content and provides you with strategies to help up-sell your newly-conceptualized products using case studies that have been successful in her business and in the businesses she serves. Come prepared to analyze and dissect your keynote presentation or training session and walk away with ideas for implementation.

By attending this session, participants will:

• Learn strategies for dissecting a presentation into multiple parts for products and promotions.

• Generate multiple ideas for re-purposing existing content into profit-yielding items.

• Be able to provide options to clients and audience members who “want more” of you without physically having to be there!

Being a one-trick pony does not lead to a thriving speaking business. Today’s speakers need to be able to demonstrate proficiency on the platform and beyond. This session helps speakers examine and leverage their existing content into products, promotions and profits that can lead to more opportunities for engagement.

Speaker, author, entrepreneur and recovering academic Jill Schiefelbein is The Dynamic Communicator. From analyzing classified documents obtained from military raids of terrorist camps to assess jihad messaging strategies, to starting and managing an online education office serving 60,000+ students, to her own award-winning entrepreneurial ventures, she’s helped major universities, businesses, and nonprofit organizations with unique combinations of communication, education, and technology to drive action. Jill creates and executes communication strategies that help organizations increase sales, enhance the product experience, and retain customers.

When it comes to adding value to the speaker community, Jill is a master of re-purposing. She took a single video series idea and turned it into a YouTube presence with over 1.5M views, a syndication deal with Entrepreneur Network, multiple website pages, hundreds of blog posts, and a packaged up-sell to her clients. She is co-author of Business and Professional Communication in the Global Workplace, a frequent guest on business podcasts, and an official video partner and contributing writer for Entrepreneur. Her latest book, Dynamic Communication: 27 Strategies to Grow, Lead, and Manage Your Business, is now online globally and in bookstores across the United States.

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